90% whiter teeth in 10 days

About us

Perlae started with a simple idea: what if oral care didn’t feel like a chore… or an afterthought? What if it felt cool, culturally fluent, even kinda hype-worthy? We were tired of the same sterile drugstore shelves and legacy brands that didn’t speak to us. So we made something better. Perlae is where clinical-grade efficacy meets self expression. Our formulas are science backed, our packaging is topshelf worthy, and our tone? Never boring. But this isn’t just about toothpaste. It’s about confidence, culture, and care. We’re building a community that sees oral care as an extension of self care. Level up your oral care routine with us. Making it just as fun as skincare and beauty.

Letter from the founder

I started Perlae to reimagine what oral care could look and feel like for our generation. Efficacious, beautiful, and rooted in culture. Perlae exists to ensure that people from all walks of life feel seen, respected, and empowered to care for themselves without compromise. Every formula we create is backed by science and designed to seamlessly fit into your lifestyle because you shouldn’t have to choose between clinical results and cultural relevance.

Thank you for being a part of this movement. We're just getting started.

Xo

Daniella

Founder & CEO

Close-up of smooth lips

it's all in the ingredients

Hydrated silica in Perlae toothpaste

nano-hydroxyapatite

a biocompatible, enamel-like mineral that helps remineralize teeth, reduce sensitivity, and strengthen enamel as a safer alternative to fluoride

Citrus in Perlae toothpaste

citrus extract

a hint of vitamin C that helps support a clean refreshing feel

Cardamom in Perlae toothpaste

cardamom

back to our roots, cardamom was used in the world's first toothpaste by ancient Egyptians. known for its power packed anti-microbial properties

Water in Perlae toothpaste

water (aqua)

the foundation of any effective formula to ensure freshness and function

hydrated silica
citrus extract
cardamom
water (aqua)